Template library
Ready-to-use communication templates for government press offices
Press release (standard)
For announcing events, decisions and achievements
Structure
- Headline (up to 12 words)
- Lead paragraph (Who? What? When? Where?)
- Main text (2 to 3 paragraphs)
- Quote from an official spokesperson
- Background information
- Press office contacts
Statement
For presenting an official position or reaction
Structure
- Institution name and date
- Reason for the statement (context)
- Official position
- Rationale and arguments
- Call to action or appeal
- Signature: title, full name
Comment
For responding to media inquiries or social posts
Structure
- Reference to the trigger event
- Brief official explanation
- Key facts (1 to 3 points)
- Institution position in one sentence
- Contact for follow-up questions
Fact sheet
For presenting key data, statistics or context
Structure
- Fact sheet title
- Key facts (bullet list)
- Dynamics or comparison with the previous period
- Quote from the responsible official
- Data sources
- Information currency date
Media invitation
For inviting journalists to an event
Structure
- Event theme and reason
- Date, time and venue
- Programme or event plan
- Speakers and their titles
- Accreditation requirements
- Accreditation contact (phone, email)
- Accreditation deadline
Response to media inquiry
For timely responses to journalists' questions
Structure
- Confirmation that the inquiry was received
- Reference to the specific question
- Official substantive response
- Additional context or facts
- Option to ask a follow-up question
- Signature: press office, contacts